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The Essentials

  • free wifi, sauna, City center
  • Hotel Type: Boutique, Design, Small, City, B&B
  • Hotel size (number of rooms): 12
  • Check-in: 15:00 | Check-out: 10:00

Our Guests say


Fun to visit once, but only once

Interesting and quirky; situated on 1st/2nd floors of a large old building attached on both sides. Manned by charming ladies from the Philippines (?) All rooms individual and very differently furnished, often most amusingly. Those on the front will be noisy both late evening and early morning - people at night and traffic in the morning. Those at the back were quiet, but in late October an infestation of mosquitoes made for little sleep. Very handy for the station which is the only sensible way to visit Florence - driving difficult and parking v expensive.

Bruce C, October 2013


  • Olive oil pressed in the family mill is given as a present
  • Some rooms with own small terrace overlooking the inner courtyard
  • Daily housekeeping
  • Free coffee and water in the lobby, kettles are also available in the rooms

Good to know

  • There is no reception at Casa Howard Guesthouse - Florence, but the houskeepers are available from 07:30 - 22:00
  • The Turkish Bath costs extra charges - unless you have booked both (the studio room and the garden room)
  • In case of high temperatures it can lead to limited cooling of your rooms with the air conditioner
  • Breakfast is served in the room as the hotel does not have a breakfast room


wireless LAN
wireless LAN in lobby
wireless LAN in rooms


Via della Scala 18 (no mail box!)
50123 Florence
Tuscany, Italy
district / neighborhood Santa Maria Novella
train station
0,1 km (Santa Maria Novella railstation)
9 km (Florence airport)

Hotel description

The Art of Hospitality
Casa Howard Guest Houses – Rome and Florence are not hotels. Each Casa Howard is a beautiful private house whether an apartment, palazzo or farmhouse (as it is the owner’s house in the medieval village of Sarteano, Siena), which gives personal service, and where some typically "hotel" ideas, methods and services have been borrowed. With uniquely designed, cosy rooms in both towns, it’s like staying in a very relaxed, stylish friend’s home – as guests you get the keys of the house, you enjoy the original furniture and objects, you feel the atmosphere of the house. A mix of quality-to-price ratio, uniqueness of location, private home heritage and introduced guests approach deserved Casa Howard many featuring on international press. While Casa Howard (Florence) is located close to Santa Maria Novella – an ideal spot for accessing the city’s profusion of architectural treasures, in Rome the closest top spot are the Spanish Steps and Via Veneto for both the locations (via Capo le Case and Via Sistina). The Florentine Casa is classified as a ‘Residenza d’Epoca’ (registered property), the two Roman Houses are world famous - notwithstanding their tiny dimension (5 rooms each one of them) - for their quirky look and thanks to renovations made by interior designers Tommaso Ziffer and Fabrizio Cuniberto led by Jenifer Howard, an English born lady, daughter of a well known Italian high-fashion textile designer. Guests the owners know or introduced by previous ones have a priority in booking, because word of mouth is the keystone and this way exclusivity is better achieved. Hosting nice people is an issue.
In all the Houses the original floors and ceilings have been maintained, there are flourishes of pure silk taffetà at the windows, and many love the chic designer touches such as the occasional black or fuxia silk sofas, sunken marble bath tubs, full-wall padded bed heads, mosaic inlays, high class personal memorabilia, or all the many original pieces of furniture. For relaxation after a day’s exploration along the Via Tornabuoni or the Via Condotti unwind in the hammams (turkish baths). Housekeepers Alou, Bernie, Cristine, Edgar, Roanne will take care of your needs.

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